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18 Essential Account Based Marketing Metrics to Track in 2024

18 Essential Account Based Marketing Metrics to Track in 2024

ByJan Abhau 19/10/202420/10/2024

Account Based Marketing (ABM) has revolutionized B2B strategies, with 87% of marketers reporting higher ROI compared to traditional…

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The Ultimate Guide to Data Cleansing: Boost Your Data Quality in 2024

The Ultimate Guide to Data Cleansing: Boost Your Data Quality in 2024

ByJan Abhau 19/10/202420/10/2024

Did you know that poor data quality costs businesses an average of $12.9 million annually? Yikes! In the…

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7 Game-Changing Data Enrichment Examples to Skyrocket Your Sales in 2024

7 Game-Changing Data Enrichment Examples to Skyrocket Your Sales in 2024

ByJan Abhau 19/10/202420/10/2024

Ever felt like your sales data was a bit… meh? You’re not alone. As a sales rep, I…

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Mastering Data Enrichment Techniques: Boost Your Data Quality in 2024

Mastering Data Enrichment Techniques: Boost Your Data Quality in 2024

ByJan Abhau 27/09/202420/10/2024

Did you know that poor data quality costs businesses an average of $12.9 million annually? That’s a staggering…

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What is Account Based Marketing? [8-Step Guide to Get Started]

What is Account Based Marketing? [8-Step Guide to Get Started]

ByJan Abhau 08/09/202408/09/2024

You’ve set up your email marketing campaigns and invited your prospects to webinars, but none of this has…

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How to Build a Sales ICP (Ideal Customer Profile) For Your Business?

How to Build a Sales ICP (Ideal Customer Profile) For Your Business?

ByJan Abhau 08/09/202408/09/2024

Are you struggling to target the right customers, leading to wasted efforts and low conversion rates? When I…

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Who are Sales Champions? [Key Traits and Tips for Effective Collaboration]

Who are Sales Champions? [Key Traits and Tips for Effective Collaboration]

ByJan Abhau 08/09/202408/09/2024

Are you finding it challenging to identify and collaborate with the right individuals who can drive sales success…

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15 Buying Signals For Faster Sales Conversions

15 Buying Signals For Faster Sales Conversions

ByJan Abhau 08/09/202408/09/2024

What’s a superpower that most salespeople wish for? The ability to read minds, and know what their customers…

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Master Target Account Selling: Strategies for Success

Master Target Account Selling: Strategies for Success

ByJan Abhau 08/09/202408/09/2024

Target Account Selling (TAS) helps sales teams focus on high-value customers through personalized and strategic engagement. Unlike traditional…

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A Comprehensive Guide to Buyer Enablement in 2024

A Comprehensive Guide to Buyer Enablement in 2024

ByJan Abhau 17/08/202408/09/2024

Imagine you’re shopping for a new laptop on Amazon. As you browse through various options, you notice that…

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